Hartwell is one of the UK’s leading multi-franchise retail motor groups operating 22 sales and after-sales motor dealerships across England. They wanted to use SMS to increases sales.
Bespoke special offers, promotions, finance plans, news and customer service information were sent at key times to customers.
Thank you texts were sent to customers and inform them that their car is ready for collection.
Mobile numbers were collected from prospects who visited or made an enquiry at a Hartwell dealership.
From the SMS Campaigns we have sent we have received positive feedback from our dealerships. They see an upward lift in interest and sales in response to SMS campaigns each time.
—Matt Cannon, Hartwell