Converting inbound enquiries with SMS

We know that managing inbound enquiries can be a time-consuming process for small businesses, especially during busy periods.

Whether you offer a web form, quotation request or an online booking option, all customer-driven requests are incredibly important and require additional action. It’s vital that customers know their request for information has been received and is being acted upon.

SMS helps to reduce the burden on internal teams or business owners in several ways. Here are some examples:

  • Auto-responses are ideal for use in peak season, thanking customers for their enquiry and setting expectations around call back times or even letting them know what the next step is for self-service options.
  • Integrating our SMS solution into your existing systems is really simple and there are several options available to further streamline your customer communications.
  • Attachments and helpful information can also be shared as part of the templated response; pricing options and available services for example.

Benefits of using SMS to respond to inbound booking queries

Providing an immediate response to inbound queries can also encourage retention. Receiving confirmation of their enquiry offers reassurance and encourages people to complete the next step or ensures they are aware of when to expect further contact.

Most importantly, SMS is a secure and reliable channel with a low-cost impact across resources and budgets. Our platform is free and easy to use, simply purchase as many credits as you need and set up your inbox and autoresponder. Messenger will continue to send responses to your potential customers automatically, freeing up business owners to focus on other tasks.

Increasing conversions with SMS

One recent example is wedding photography business and Textlocal customer, Our Big Day. Using the Textlocal SMS API, they were able to integrate our text messaging solution into their quotation software.

This made it simple for inbound enquiries to automatically receive a tailored quotation based on the details provided. Since using SMS to manage their inbound requests, 9 in 10 enquiries now convert into paying bookings. You can read more about the case study here.

With such impressive results, it’s clear that SMS is a cost-friendly and dramatically effective way to increase conversions from customer requests for businesses of any size. Our team is on hand to help you get set up and on the path to increased conversions with SMS.

open rate

Over 98% of the text messages sent from our SMS tool are opened and read. That’s unmatched communication power for your business. Try it for yourself.