According to the latest industry figures, British mobile phone users are sending on average 6.5 billion text messages per month, or 1.5 billion messages a week & 217 million messages a day! The latest report by the Mobile Data Association (MDA) reveals that there is an average of 60 million more messages a day than there were in the same period last year.
Multi-media messages or MMS also shows an increasing level of growth, as there is close to 1.5 million picture and video messages sent every day, an increase of 20 per cent compared to last year.
The MDA, which represents the mobile telecoms industry, tracked the volume and type of messages sent in the UK between July and September 2008. The ‘state of the nation’ quarterly report found that new devices configured to work with MMS and attractive tariff bundles from mobile operators have helped drive overall growth figures. “The mobile landscape is constantly evolving,” said Steve Reynolds, chairman of the Mobile Data Association. “The mobile phone has evolved far beyond simple voice and text messaging: it sits at the centre of our lives at home and at work.”
Commenting on the findings, Rob Bamforth, Principal Analyst at Quocirca, said, “The emergence of more generous messaging bundles offered by mobile operators supports the impetus for message sending to remain a natural and automatic way of communicating while on the move.”
Textlocal provide low cost text bundles with a minimum order value of 100 credits. Text credits cost from 2.9p to 8p per message. Textlocal also provide the facility to send and receive MMS picture messages.